March 2, 2024

Apple Watch import ban saga kicked off a decade ago by an early-morning email to Tim Cook

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Apple Watch import ban saga kicked off a decade ago by an early-morning email to Tim Cook

The Apple Watch sales ban nightmare may have been started by a Masimo employee offering to help Apple create its own blood oxygen sensor, sent in an email to CEO Tim Cook.

Apple Watch import ban saga kicked off a decade ago by an early-morning email to Tim Cook
Apple’s ongoing legal wrangling with device producer Masimo over the Apple Watch stems all the way back to 2013, a report claims, in an email to Tim Cook. The email triggered not only a new feature for the Apple Watch, but also a legal headache that would see the wearable device banned from sale in the United States.

Buried in legal documents is an email to Tim Cook from scientist Marcelo Lamego, sent in the early morning in 2013, reports Bloomberg. The email boldly claimed the scientist could help “develop the new wave of technology to make Apple the No.1 brand in the medical, fitness, and wellness market.”

A mere 10 hours later, an Apple recruiter contacted Lamego, and he was working as an engineer at Apple within weeks, tasked with developing health sensors. Within months, Lamego asked to file a dozen patents for sensors and algorithms to measure a person’s blood-oxygen level.

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